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 PRESS RELEASE

Sotheby’s International Realty Brand Wins ‘Best in Category’ for Fifth Consecutive Year in Franchise Business Review’s Franchisee Satisfaction Awards

WINCHESTER, MA (March 5, 2012)—Sotheby’s International Realty Affiliates LLC today announced it won Franchise Business Review’s Best in Category for Real Estate Franchisee Satisfaction award for the fifth year in a row.

The Best in Category award measures franchisee satisfaction with their franchisors and is part of the 7th annual Franchisee Satisfaction Awards presented by Franchise Business Review. In addition to its real estate ranking, the brand also came in second overall among the Top 50 Large Franchise Systems, which is a ranking of all franchise systems with more than 200 units across all categories.

“We are very proud to earn this honor for the fifth year in a row,” said Michael R. Good, chief executive officer, Sotheby’s International Realty Affiliates LLC. “We are dedicated to providing the best service we can to our valued network members, whom we hand select to affiliate with our brand. This recognition is a testament to the value we provide them in making their businesses more prosperous and successful.”

Franchise Business Review surveyed more than 22,000 franchisees from more than 300 leading systems for the 7th annual Franchisee Satisfaction Awards. Franchises were evaluated in five areas: training and support, franchise system, franchisor/franchisee relations, financial opportunity and overall satisfaction. Additionally, demographic and lifestyle questions gave a 360-degree view of the franchise ownership experience.  Franchise Business Review is a national franchise market research firm that performs independent surveys of franchisee satisfaction and franchise buyer experiences. For a complete list of this year’s award winners, go to www.FBR50.com.

“What impresses me most about the Sotheby’s International Realty brand is that they really ‘get’ the value of their franchisee satisfaction data,” said Franchise Business Review president Michelle Rowan. “Despite being at the top of our awards list every year, they take the time to thoroughly digest their data and use it to improve their franchisee satisfaction year after year.”

“This brand offers our firm the tools, resources and support we need to reach a global audience of consumers and provide our clients with the best possible service,” said Anne Spry. “WaterfieldSotheby’s International Realty joined the network 5 1/2 years ago and with the Sotheby’s International Realty brand behind us, we are building a solid foundation for success in the Winchester, Woburn, Arlington, & Melrose markets.” 

The Sotheby’s International Realty network currently has nearly 12,000 sales associates located in approximately 590 offices in 44 countries and territories worldwide. Affiliations in the Sotheby’s International Realty system are granted only to brokerages and individuals meeting strict qualifications. Sotheby’s International Realty Affiliates LLC supports its affiliates with a host of operational, marketing, recruiting, educational and business development resources. Franchise affiliates also benefit from an association with the venerable Sotheby’s auction house, established in 1744. For more information, visit www.sothebysrealty.com. 

Waterfield Sotheby’s International Realty is located at48 Mount Vernon Street, Winchester, MA 01890.

 FOR IMMEDIATE RELEASE

Sotheby’s International Realty Brand Expands Presence in Mexico

PARSIPPANY, N.J. and SAN MIGUEL, MEXICO (Feb. 8, 2012) – Sotheby’s International Realty Affiliates LLC today announced the signing of an exclusive master franchise agreement to develop the Sotheby’s International Realty® brand throughout Mexico’s San Miguel de Allende region with the opening of San Miguel Sotheby’s International Realty.

Adrian Toscano and Larry Stebbins serve as co-founders of the firm, which expands the brand’s current presence in Guadalajara, Los Cabos and the Riviera Maya.

“San Miguel is an exciting and vibrant market for the Sotheby’s International Realty brand to be showcased, and a powerful addition to our already strong presence in Mexico,” said Michael R. Good, chief executive officer, Sotheby’s International Realty Affiliates LLC. “San Miguel Sotheby’s International Realty represents another key step forward in our international growth, and I am confident that under their current leadership, the company will bring quality service to Sotheby’s International Realty clients worldwide.”

According to Toscano, the Sotheby’s International Realty brand’s global reach complements his firm’s local expertise. “We provide our clients with individualized attention, ensuring their level of comfort with the process of buying or selling a home,” he said. “Our goal is to develop long- term relationships based upon trust, integrity and knowledge. All properties are listed exclusively, which permits the property to be marketed locally, nationally and internationally through the Sotheby’s International Realty brand’s global network.”

The Sotheby’s International Realty network currently has nearly 12,000 sales associates located in approximately 590 offices in 44 countries and territories worldwide. San Miguel Sotheby’s International Realty listings will be marketed on the sothebysrealty.com global website. In addition to the referral opportunities and widened exposure generated from this source, the firm’s brokers and clients will benefit from an association with the Sotheby’s auction house and worldwide Sotheby’s International Realty marketing programs.

About Sotheby’s International Realty Affiliates LLC

Founded in 1976 to provide independent brokerages with a powerful marketing and referral program for luxury listings, the Sotheby’s International Realty network was designed to connect the finest independent real estate companies to the most prestigious clientele in the world. In February 2004, Realogy Corporation, a global provider of real estate and relocation services, entered into a long-term strategic alliance with Sotheby’s, the operator of the auction house. The agreement provided for the licensing of the Sotheby’s International Realty name and the development of a full franchise system by Realogy’s subsidiary, Sotheby’s International Realty Affiliates LLC. Affiliations in the system are granted only to brokerages and individuals meeting strict qualifications. Sotheby’s International Realty Affiliates LLC supports its affiliates with a host of operational, marketing, recruiting, educational and business development resources. Franchise affiliates also benefit from an association with the venerable Sotheby’s auction house, established in 1744. For more information, visit www.sothebysrealty.com.

Sotheby’s International Realty Affiliates LLC 1 Campus Drive Parsippany, NJ 07054

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 Waterfield Sotheby's International Realty has 2 historic Winchester homes on the market.  

2 Gardner Place, Winchester - 10rm/6br/3.5ba spectacular combination of old and new.  Situated on private, spacious cul-de-sac. Sunshine and seasonal views from 3 flrs of grand/comfortable space.  The original barn from the Gardner-Swan Farm established in the early 1660’s.  In 1926, prominent architect, Frank Patterson Smith, the owner of the main house renovated the barn into what is now a remarkable example of Colonial Revival and Arts & Crafts design and decoration.  It is a dramatic and unique dwelling, with many period details in mint condition.  The large windows allow for incredible natural light enhanced by the important period 12-over-12 double hung sash in near new condition.  The interior updates blend a perfect mixture of rustic and sophisticated finish.  It has been suggested this home was among the earliest, possibly even the first documented conversion of a barn into a dwelling.    Own a piece of history. * $1,250,000

24 Ginn Road, Winchester -  History Speaks! The original 3 bay door Ginn Estate Carriage House with horse stalls, tack rm. Smaller portion converted into living area. Presented in its entirety with potential for an add’l lot.   The elaborate, large scale and well preserved Carriage House is reflective of the “Beaux-Arts” architecture of the original main house and Music Hall.  The U-shape Carriage House has a finished east wing, which was part of the living quarters for the current owner, converted in 1950.  The main bays in the center, as well as the west wing and 2nd story main block retain their original matchboard finish.  A trussed roof system limits the need for structural walls in the upper story, providing unlimited opportunities for planning and design.  The Carriage House of Edwin Ginn, a prominent publisher of text books, was converted in the early 1900’s.  A rare piece of history in Winchester. *   $1,050,000  

*Historic & Architectural detail proved by John D. Clemson, Preservation Consultant